Web Design: A Complete Introduction 10 Web Page Design
Published by MacAvon Media, 67 pages.
This item is extracted from the book Web Design: A Complete Introduction
Format: PDF [2.7 MB]
PRICE: GBP £2.99
This is Chapter 10, Web Page Design, from Web Design: A Complete Introduction. This chapter introduces the visual design principles and the practical techniques and constraints which govern the layout and design of Web pages.
Page numbering in this chapter follows that of the printed book, for purposes of cross-reference.
In this chapter we consider the visual appearance of individual Web pages and introduce some theoretical ideas for analysing a page’s visual structure, in order to maximize its usability. We describe various CSS techniques for controlling the layout and appearance in accordance with theoretical principles.
Topics covered in this chapter include:
- Visual Communication
- Layout
- Colour and Tone
- Typography
This chapter also includes Key Points and end of chapter exercises. Sample answers to the Test Questions can be found on the book’s support site.
A complete Table of Contents for Web Design: A Complete Introduction is available for free download and provides more detailed information about the contents of this chapter.

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